Collaboration with a PPC agency in London
Collaboration is the key to our success. Working with your team, we deliver compelling advertisements with bespoke copy and design that increase conversions by understanding your target audiences.
In addition, throughout each campaign, you'll be assigned a dedicated account manager who will provide regular updates, conduct brainstorming sessions, and review your monthly reports and strategies with you.
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Expertise, experience, and creativity
As a PPC marketing agency, our team are proud to have been a Google Partner since 2015 and has broad experience managing Google Ads and search ads, targeted display ads, and social media advertising campaigns for businesses in all industries.
When you work with a full-service agency like us, you have access to our experienced in-house online marketing team. Our team of copywriters, designers, developers, marketers, and producers are always on hand to provide you with an efficient and effective PPC management service in London.
Get in TouchMake Your Adverts Stand Out With Visually Appealing Graphics
PPC requires more than just search engine ads; our graphic design team creates captivating ads incorporating your branding and existing guidelines. Our carefully crafted advertisements enhance the look and feel of your ad and drive clicks.
To encourage further interaction with your brand, we place visual retargeting ads that follow visitors to your website around the Internet, encouraging them to return and convert.
Attract and Intrigue With Creative Motion Graphics
Motion graphics is a great way to increase PPC engagement as part of an overall online advertising strategy. A slight movement can help your advert stand out on the display network and capture your audience's attention.
Our PPC team work directly with our videography and animation team to produce motion graphics that get you clicks.
Convert With Bespoke Website Design and Development in London
Drive leads to a beautifully designed website that delivers your message clearly and encourages conversions. Our UX/UI-led design means all our websites are built with the user and your business goals in mind.
Our in-house development team expertly builds new designs, creating effective and robust websites. Our bespoke web development solutions mean you can integrate various functions and other elements with ease.
Gain Long-Lasting Search Engine Results With SEO in London
Complement your PPC campaign with SEO management services to help drive traffic and increase conversions from your audience. PPC is great for targeting those more challenging to reach keywords. By utilising it alongside SEO, you can ensure that your business is visible online for even more relevant search results. PPC can also be used when you need a quick and immediate boost for a new product or service.
When you are serving an area in London, local SEO efforts can boost your online presence in front of your prospective customers, which gives you more opportunities to get their attention when they are searching online. Get in touch with our friendly UK team today to discuss your requirements and see how we can help you.
Trusted to Deliver, Proven to Perform.
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Our process
Paid search & PPC strategy consultation
Every successful paid social and PPC campaign starts with a conversation. During your initial strategy consultation, we take the time to understand your business, market, and objectives. Whether you're aiming for rapid lead generation, e-commerce sales, or long-term brand awareness, we tailor our approach to your ambitions.
This stage is about more than just planning, it’s about alignment. We want to ensure we’re the right strategic partner for you and that we fully understand your challenges, expectations, and budget. From here, we begin shaping a paid social or PPC campaign that’s built for measurable success.
Audiences & Keyword Research
With a clear strategy in place, we move into audience and keyword research, arguably the most crucial phase for maximising ROI. We analyse your customer personas, market demand, competitors, and behavioural trends to identify where your ideal audience is and what they’re searching for.
This insight guides our keyword selection, audience segmentation, and targeting structure across platforms like Google, Microsoft, Meta and LinkedIn. With data-driven analysis, we position your ads where they’ll make the greatest impact.
Campaign development & launch
From search and display to shopping and remarketing, we build campaign structures that align seamlessly with your goals and brand identity. Each campaign is carefully tailored to the platform, audience, and funnel stage, ensuring the right message reaches the right person at the right time. We develop creative ad copy that reflects your business’ tone of voice and value proposition, while also implementing bidding strategies and conversion tracking from the outset. Every element is built with performance in mind, ready to launch, test, and scale.
Ongoing optimisation
PPC doesn't stand still, and neither do we. Post-launch, we continuously monitor performance, making real-time adjustments to optimise for conversion, lower CPCs, and improve return on ad spend. From A/B ad variations to refining targeting and bidding, our approach is hands-on and results driven.
You'll receive regular reports packed with meaningful insights, not just metrics. We'll break down what's working, what can improve, and what we plan to do next. Our transparent reporting and ongoing collaboration ensure your campaigns evolve with your business and continue to deliver results that mean something.
" Hydra are extremely collaborative and detail orientated. They make the process as stress-free for the customer as possible. We'd highly recommend them. "
FAQs
How does PPC work?
PPC campaigns are built around targeting specific keywords, audiences, or behaviours. You set a budget, choose your targeting criteria, and bid on ad placements. When someone matches your criteria, your ad is shown—and you only pay when they click through to your website.
How long does it take to see results from PPC?
PPC can drive traffic almost instantly once your ads are live. However, it typically takes a few weeks of testing and optimisation to see consistent performance and gather enough data to refine your campaign for better ROI.
What factors determine PPC cost?
Your PPC cost depends on several elements: your maximum bid, keyword competitiveness, ad relevance, landing page quality, and the platform’s algorithm. The better your ads and landing pages, the more cost-efficient your campaign can be.
What is PPC advertising, and when is it the right choice for businesses?
PPC (Pay-Per-Click) advertising allows businesses to display ads on search engines and other platforms, paying only when users click on them. It's ideal for businesses looking to drive immediate traffic and conversions.
Awards & Accreditations
Recognition
